Sesión (50′) – SPICE – How to add some excitement to your products and make a better emotional connection to your customer – Gary Van Broekhoven – English
Gary van Broekhoven has designed over 250+ products in his career which have sold millions worldwide.
His works includes addictive variable reward systems (casino machines), to over 150+ Toys for many of the worlds largest toy brands, Spiderman, Barbie, Toy Story, Cars etc.
He lectures Europes first University course in Behaviour Design and helps companies turn their customers into fans.
his talk Gary will share some of the methods & tricks he uses that will help you uncover your customers needs, better define your target so you can lower your “bounce rate” and have customers coming back for more
Author: Gary Van Broekhoven